It’s super frustrating when you spend ages creating the perfect image to post on Facebook or Instagram, then it gets cropped, stretched or pixelated. Here’s a handy cheat sheet to make your posts picture-perfect. In addition to the Facebook profile picture size, you’ll also find dimensions for all the photos you use on other social media networks.
|Social media element:||Recommended image size in pixels:|
|Facebook profile picture size||170W x 170H pixels (desktop) and 128W x 128H (smartphones)|
|Twitter profile picture size||400W x 400H|
|Instagram profile picture size||110W x 110H (minimum)|
|LinkedIn profile picture size||400W x 400H or 300W x 300H (company logo) and 60W x 60H (square logo)|
|YouTube profile picture size||800W x 800H|
|Pinterest profile picture size||165W x 165H|
|Medium profile picture size||60W x 60H (publication avatar) and 1000W x 500H (max, logo image)|
|Tumblr profile picture size||128W x 128H|
|TikTok profile picture size||200W x 200H|
Pro tip: Most of the social media platforms above crop profile images to round thumbnails that appear beside your posts. So when you’re choosing an image for your profile picture, choose one where the subject is in the centre with a bit of space around the edges. This makes sure that your face (or logo) doesn’t get cut off by the round thumbnail frame.
Facebook image size
|Facebook element:||Size in pixels:|
|Facebook profile picture size (personal and pages)||180W x 180H|
|Facebook image size (shared)||1200W x 630H|
|Facebook banner size (profile cover photo)||820W x 312H|
|Facebook event image size||1920W x 1080H|
|Facebook group cover image size||1640W x 856H|
|Facebook video size||1280W x 720H|
|Facebook Reels||1080W x 1350H (ideal aspect ration 4:5)|
|Facebook image ad size||1200W x 628H|
|Facebook video ad size||1080W x 1350H (ideal aspect ration 4:5)|
|Facebook Story ad size||1080W x 1920H|
|Facebook messenger image ad size||1200W x 628H|
Facebook’s picture tool automatically sets the square shape as a crop frame, which makes it easy to get a nice square image if you forget to resize your image first.
Pro tip: When you’re making Facebook cover photos or event images, keep important image elements and text in the centre of the image to make sure it looks good on all devices.
By following a few simple rules, you can be sure your Facebook image sizes look great, no matter what device they’re viewed on.
Editor’s note: Need a logo? No need to hire a graphic designer. Make your venture look legitimate with a distinctive business mark you design yourself — free.
Twitter image sizes
Twitter’s standard image sizes really make it easy for us, with a nice attention to aspect ratios (that’s the ratio between the width and height) to make pleasing shapes.
|Twitter elements:||Size in pixels:||Ratio W:H|
|Twitter profile picture size||400W x 400H||1:1|
|Twitter post image size||1200W x 675H|
|Twitter cover photo size||1500W x 500H||3:1|
|Minimum Twitter card image size||120W x 120H||1:1|
|Twitter square video size||720W x 720H||1:1|
|Twitter landscape video size||1280W x 720H|
|Twitter portrait video size||720W x 1280H|
Instagram image sizes
The beauty of Instagram is that almost everything is square; that’s a 1:1 ratio. Instagram automatically shows square image thumbnails in your grid, no matter what size or shape the posted images or videos are. That’s why Instagram’s grids are so aesthetically pleasing.
|Instagram elements:||Size in pixels:|
|Instagram profile picture size||110W x 110H (min)|
|Instagram post image size
Automatically displays image thumbnails at:
|1080W x 1080H
161W x 161H
|Instagram video size||1080W|
|Instagram stories (use portrait mode on your mobile)||1080W x 1920H|
|Carousel square (recommended) posts & ads||1080W x 1080H|
|Carousel landscape posts & ads||1080W x 566H|
|Carousel portrait posts & ads||1080W x 1350H|
|Instagram photo thumbnails||161W x 161H|
|Instagram ads landscape size||1080W x 566H|
|Instagram ads square size||1080W x 1080H|
|Instagram IGTV video size||1080W x 1920H|
|IGTV cover photos size||420W x 654H|
|Instagram reels & live||1080W x 1920H|
Pro tip: Instagram-sized photos also look great as Facebook posts. So if you want to be time-efficient, you can cross-post the beautiful square images you create for Instagram to Facebook as well.
LinkedIn image sizes
LinkedIn doesn’t win any prizes for consistency. There are different sizes for everything, and non-rounded numbers making them hard to remember.
|LinkedIn elements – personal profiles||Size in pixels||Ratio W:H|
|LinkedIn profile picture size||400W x 400H||1:1|
|LinkedIn square post image size||1200W x 1200H||1:1|
|LinkedIn portrait post image size||1080W x 1350H|
|LinkedIn profile background image size||396W x 1584H||4:1|
|LinkedIn cover photo or banner image size||1776W x 444H||4:1|
|LinkedIn link post size||1200W x 627H|
|LinkedIn video size||256W x 144H (minimum) to 4096 x 2304 (maximum)|
|LinkedIn elements – company profiles:||Size in pixels||Ratio W:H|
|LinkedIn company logo image size||300W x 300H||1:1|
|LinkedIn cover photo size||1128W x 191H|
|LinkedIn sponsored content image size||1200W x 627H|
|LinkedIn business banner image||646W x 220H|
|LinkedIn image sizes for blog post link images||1200W x 627H|
Luckily most of LinkedIn’s photo ratios are standard, which makes the strange numbers easier to understand.
YouTube image sizes
Creating a YouTube channel? Make sure your pictures match these dimensions for best results.
|YouTube elements:||Size in pixels:|
|YouTube icon size||800W x 800H|
|YouTube cover photo size||2560W x 1440H|
|YouTube video thumbnail image size||1280W x 720H|
|YouTube leaderboard size||728W x 90H|
|YouTube rectangle image size||180W x 150H|
|YouTube display ad image size 1||300W x 60H|
|YouTube display ad image size 2||300W x 250H|
|YouTube overlay ad image size||468W x 60H|
|YouTube channel art image size||2560W x 1440H|
Pinterest image sizes
Pinterest is one of the most visual of all social networks. Use this guide to make every photo look amazing.
|Pinterest elements:||Size in pixels:|
|Pinterest profile size||165W x 165H (Ideal aspect ratio 1:1)|
|Pinterest board cover image size||222W x 150H|
|Pinterest standard pin size (portrait)||735W x 1102H (Ideal aspect ratio 2:3)|
|Pinterest small thumbnail image size||55W x 55H (Ideal aspect ratio 1:1)|
|Pinterest long pin size||1000W x 2100H (Ideal aspect ratio 1:2.1)|
|Pinterest square size||1000W x 1000H (Ideal aspect ratio 1:1)|
|Pinterest story pins||1080W x 1920H (Ideal aspect ratio 9:16)|
Tiktok image sizes
Epic scenes just aren’t the same when they’re blurry so use the TikTok recommended sizes.
|TikTok elements:||Size in pixels:|
|Profile image size||200W x 200H|
|Video size||1080W x 1920H|
WhatsApp image sizes
Make your image stand out on WhatsApp by following these sizing guides.
|WhatsApp elements:||Size in pixels:|
|Profile image size||500W x 500H (Ideal aspect ratio 1:1)|
|Square post to send image size||800W x 800H (Ideal aspect ratio 1:1)|
|Story to share image size||750W x 1334H|
Telegram image sizes
Telegram knows that life is better when it’s simple. They use the same size for both image options.
|Telegram elements:||Size in pixels:|
|Profile picture size||512W x 512H (Ideal aspect ratio 1:1)|
|Channel picture size||512W x 512H (Ideal aspect ratio 1:1)|
Snapchat image size
With only one image size to remember, it’s easy to share your favourite moments on Snapchat.
|Snapchat elements:||Size in pixels:|
|Image share size||1080W x 1920H|
Reddit image sizes
Since you only have the banner to grab attention on Reddit, its super important to choose the right size.
|Reddit elements:||Size in pixels:|
|Small banner size||1920W x 64H (Ideal aspect ratio 15:1)|
|Medium banner size||1920W x 256H (Ideal aspect ratio 7.5:1)|
|Large banner size||1920W x 384H (Ideal aspect ratio 5:1)|
WeChat image sizes
WeChat wins the award for the most specific sizes. Luckily there are only three that you need to know.
|WeChat elements:||Size in pixels:|
|Profile photo size||199.68W x 199.68H (Ideal aspect ratio 1:1)|
|Article preview header||900.48W x 500.16H|
|Article preview thumbnail||400.32W x 400.32H (Ideal aspect ratio 1:1)|
Skype image sizes
Stand out from the rest of their contacts with a pristine Skype photo.
|Skype elements:||Size in pixels:|
|Personal profile picture size||96W x 96H (Ideal aspect ratio 1:1)|
|Business profile picture size||648W x 648H (Ideal aspect ratio 1:1)|
Google profile image size
Be the envy of your co-workers, friends and family with a fabulous profile picture.
|Pinterest elements:||Size in pixels:|
|Profile image size||250W x 250H (Ideal aspect ratio 1:1)|
Resizing your Facebook profile picture size
It’s annoying to have to look up image sizes or resize images every time you post to a different platform. Luckily there is a handy (and free!) tool you can use to make it easier to create and post social media images.
Luckily there are a number of handy tools that make it easy to resize social media images.
GoDaddy Studio makes it possible for anybody to design high-quality images for social posts, infographics and more. And the best news is, there’s a free version with tons of features to help you create stunning social media images.
It’s also a useful tool for quickly resizing images. Just follow these steps for a quick and easy solution:
- Create a free account or install the app on your mobile and click Join.
- Click Templates, then search for the type you’re looking for (e.g., Facebook profile). Click Image at the bottom to upload your photo.
- Pinch and zoom in (if you want to make it bigger) or out (if you want to make it smaller) to adjust the size.
- When you’re finished resizing it, tap the tick.
- Save it to your library.
Along with GoDaddy Studio, there are many photo editing tools. Try one of these to take your photos from bland to popping.
- Be Funky
Photo editing tips
Most photo editing tools have similar functions. Some of the most common adjustments you can make are:
- Contrast – try increasing the contrast by small amounts to create a crisper feel to the image.
- Saturation – boosting the saturation makes colours pop. If you’re going for a moody look, try decreasing it to get muted tones.
- Brightness – small changes to the level of brightness can make a big difference to your photo. Watch the skyline for outdoor photos when increasing the brightness, it’s easy to lose the clouds and definition by making it too light.
- Warmth – this gives you the option to make the photo warmer (more red-toned) or cooler (more blue-toned). Try playing around with it to see how different tones affect the feel of your image.
- Adjust – if you’ve taken a supreme shot but the horizon is slightly wonky, use the adjustment tool to slightly rotate the picture. It also allows you to crop the image and remove any distractions from the focal point of your photo.
If you’ve found an editing tool that has an excellent saturation function and a different tool that has a cool fade function – use both! Using more than one photo editor is a fantastic way to maximise your editing process and end up with the perfect final image.
How to take eye-catching photos
On any social platform, you’ve only got a few seconds to stand out. So, it’s important to have high-quality images that get attention. Creating professional-looking photos takes a little thought and planning, but the results are so worth it.
Set up your lighting
The quality of the lighting makes a huge difference to how your photo will turn out. Dull photos don’t grab attention the same way that vibrant images do.
Try sitting near a window – it’s one of the best ways to boost the brightness of your image.
Photographers often use a range of expensive lights, but you can get a similar effect at home.
- Simply turn on all of the overhead lights and add a few lamps at different points.
- Test a few photos and look for unflattering shadows on your face.
- If the first few photos aren’t quite right, play around with the position of the lamps and the angle you’re standing or sitting at relative to the camera.
The right lighting is far better than using the flash function. A flash often leaves you looking washed out.
If you’re taking photos outside on a sunny day, try standing in the shade or with the sun at your back.
Another option is to head out at sunrise or sunset. There’s a reason why photographers call these the golden hours. The light is so soft and flattering, it gives your photos a perfectly dreamy feel.
Check what’s in the frame
When you’re lining up your shot, keep an eye out for distracting items. Stray coffee cups, a pile of magazines or worse – your underwear – in the fringes of your photo are not what you want to be published on your socials.
Because you’re focused on where you’ll be in the shot, it’s easy to miss items around the edges. This is another reason why testing is so important. The first few photos will show you what’s being captured and what you’re excluding.
Beginner photographers often make the mistake of putting the focus of the shot in the middle of the frame. But shifting the focus to one side, the bottom or the top creates a more interesting image.
A tripod is your best friend
Blurry images are a sure sign of amateur photography.
There are many affordable tripods you can buy for your phone, tablet or camera and many of them come with a remote. With a tripod, you’ve got plenty of time to get into position and be ready to say “cheese.”
If you don’t have a remote, simply use the timer function on your device. Ten seconds is the difference between a perfectly captured moment and a photo of you darting across the room.
Tripods also help you to keep the camera straight and avoid those crooked shots.
Check the lens
If you’re using your phone to take photos, chances are it’s probably got smudgy fingerprints on the lens. Always check the lens and give it a gentle clean.
Otherwise, you’ll spend ages wondering why your photos keep turning out blurry, despite using a tripod and standing rock still.
Stick with landscape
Portrait style images seem to make more sense, especially when you’re taking profile photos. But cropping a vertical picture is much harder than a horizontal one.
Ditch the zoom
It’s so tempting to just pinch and zoom in to get a close-up for your photo. But the zoom function on mobile devices is usually pretty average. You lose a lot of image quality just to get a little closer.
Instead, take the shot at full range and crop it later. This way you’ll preserve the image quality.
Choose a simple background
A graffitied wall might seem like a good idea. But it’s hard to line up the shot so that you don’t look like you’re growing an extra limb.
Instead, opt for a white or pale coloured wall. You could even use a sheet draped over a door – just make sure it’s ironed so you don’t have wrinkles distracting from your superhero pose.
Now that you’ve captured a good-quality photo, it’s much easier to make it look fabulous using a photo editor. (There’s no amount of editing that can improve a terrible shot.)
Optimising your Facebook profile photo
After publishing a fabulous profile photo, it’s only natural to want the whole world to see it. Use the next two tips to boost your chances of being seen.
- Customise the image file name. Usually, images are saved with a random name such as IMG-165457B4146Z. Change the name of your image file to contain your name and something relevant to who you are. For example, a personal trainer might save it as Your-Name-Personal-Trainer. Maybe you’re a budding fashion influencer and want to get found by brands looking for ambassadors. Try something like Your-Name-Fashion-Stylist-Influencer.
- Add a caption. Facebook allows you to add a caption to your profile picture. Which makes it the perfect spot to add a link, such as for your website, a landing page or a booking form.
- Optimise the Alt-text. The alternative text (Alt-text) is what screen readers use to describe what’s in your image to people with visual impairment. But it’s also how search engines decipher what your image is about. Use the Alt-text to tell search engines key details, but also make sure it’s interesting enough for people. For example, Susie Smith is smiling softly at the camera with her auburn curls blowing behind her. She’s wearing a black crop-top and standing in a popular alley in Melbourne’s CBD.
- Check how it looks on mobile. If you’ve been editing your photo on a desktop, it’s a good idea to check how it looks on a mobile device. Sometimes the fancy details we love on a big screen make an image look messy on a mobile phone. So always check to make sure it’s clear and just as appealing on a small screen.
Pro tip: Adding the location to your image file name and Alt-text boosts your chances of getting found by people doing a local search.
Now get out there and get social
We hope you have found this guide to Facebook profile picture size (and more!) useful. The tables here are regularly updated to ensure you always have the most up-to-date sizes — bookmark this page for easy reference. Good luck making all your social media accounts look on-brand and memorable.
Kara Stokes contributed to this article.
UPDATE: This post was originally published on 28 October 2018 and was updated on 17 February 2020 and again on 6 August 2022.