Launching a new venture is busy work, awash with planning, budgeting and promoting your products or services. Many entrepreneurs start marketing on social media. Setup is often free, and you can build awareness, gauge interest in your offerings and even start selling right away.
The problem with relying solely on social media is that it limits your options and audience.
Social media platforms not only own your data but call the shots on what content is appropriate.
At some point, you may find yourself hunting for a cheap website builder to get your business online quickly and affordably.
Why? Because having a website offers greater flexibility and control over:
- Lead generation
- What’s appropriate for your brand and target audience
Did you know 9 in 10 Australians search online before buying in person? Or that 76% of consumers prefer to shop online?
A robust website can transform your business by opening the gates to a bigger online audience and acting as a centralised hub for your brand. A place where, unlike on social media, you control the narrative.
Why choose GoDaddy’s Website Builder?
Heralded by Forbes as one of the “easiest-to-use site builders available today” and an “excellent tool for beginners and those with limited or no coding skills,” it is loaded with options that make creating, managing and editing your website reassuringly simple. Even on your phone!
You can check out all the features in the list below during the seven-day trial.
After the seven days, if you’re happy with the features marked FREE, enjoy your new website!
But if you’ve decided you want to keep using that eCommerce store you set up for fun or recurring appointments, just upgrade to a paid plan.
Easy setup and quick editing
Build a gorgeous website for free* and publish it within a few hours. Then make changes or updates any time from your phone, tablet or computer using a simple drag-and-drop editor.
Start by choosing from hundreds of industry-specific, mobile-friendly templates that are stylish and look great across all devices. Fashion, photography, music, real estate, restaurants, automotive, health — whatever your niche, there’s sure to be a quick-start template here for you.
You need zero technical knowledge to choose and customize a template — it’s all mapped out for you. You just point, click and add your own photos or text. FREE
In-built social media marketing
Manage your Instagram, Facebook, Google Business Profile and email marketing in one place with GoDaddy’s marketing features. FREE
Branded content creation
Create stunning branded content in the GoDaddy Studio, a game-changing tool that requires no design skill. Choose from thousands of customisable templates to create:
- A fresh new (free) business logo
- Scroll-stopping social media posts, videos and ads
- Graphics for your email newsletter
Marketing planner tool
Save bucket loads of time with the Marketing Planner, a free tool that helps you create a customised marketing action plan and schedule content, including social media posts.
Once connected, you will receive alerts about upcoming holidays, occasions and trending topics to keep your content relevant and engaging. FREE
A secure eCommerce shop
GoDaddy makes eCommerce straightforward. To add a sleek online store with up to 5,000 products, just upgrade to a paid monthly eCommerce plan. Features include secure shopping and easy checkout, popular payment options and multiple shipping options. FREE for 7 days, then available with a paid account
Analytics and reporting
Track your marketing, sales and website performance with GoDaddy’s well-rounded reporting feature. Review the performance of your website, posts and emails, and use that information to make smarter marketing decisions and manage your advertising budget. FREE
All Website Builder plans come with an SSL certificate. This ensures that all exchanges with your website are private. It also keeps your site from being branded ‘Not Secure’ by Google and gives it a boost in search rankings. FREE
Website hosting included
GoDaddy Website Builder includes fast and reliable website hosting offering everything you need to go live and remain up and running. FREE
Book recurring appointments 24/7
Share your appointment calendar and take bookings any time of the day or night without worrying about double-ups. Appointment management is free with all plans, plus you can upgrade to accept instant appointment payments and schedule client reminders. FREE for 7 days, then available with a paid account
SEO tools and integration
Get found on Google, Yahoo and Bing with a built-in search engine optimisation (SEO) tool designed to help you prep your site for better search engine visibility.
Use the SEO Wizard to guide you through setting up keywords, meta titles and descriptions, which you can edit as needed down the track. FREE for 7 days, then available with a paid account
Custom domain connection
Publish your website using the free domain name allocated during setup, or register a domain name through GoDaddy and easily connect it to your online store. FREE for 7 days, then available with a paid account
Website Builder plans and pricing
It costs you nothing to get started, other than a few hours of your time.
Should you decide to add an online store down the track, just upgrade to a paid plan.
The free plan includes helpful, baked-in marketing features and 24/7 support, while four different paid plans allow you to add business-building features as you grow.
To start selling online, you’ll need a paid eCommerce plan, including secure payment processing and round-the-clock support.
Why every business needs a website
The benefits of having your own website are many, especially if you plan on being in business for the long-term:
- A website helps make your business look more professional (building trust with customers) and helps your biz get found online. It acts as a single location to drive your marketing activity, where customers can find information about your products, services, brand values and team profiles in just a few clicks.
- Building a website with e-commerce capabilities means you can manage products, inventory and sales in one place.
- Blogging functionality comes standard with many inexpensive website builders. Adding a blog where you share your knowledge helps establish trust and build authority online.
- There is no limit to what you can do with a website. Test lead generation tools and monitor user traffic to help you make smarter business decisions.
- With your own website, you can gather emails from interested people and build relationships with them through email marketing. On social media, you can’t gather contact info from your followers — that’s controlled by the social network.
The good news is that building a website has become easier and more affordable thanks to the rise of super-easy DIY online publishing tools like GoDaddy’s Website Builder.
Try GoDaddy’s affordable website builder
The GoDaddy Website Builder is a powerful but user-friendly platform packed with features that:
- Save you time
- Simplify sales and marketing
- Boost your productivity
Whether you’re starting out or starting fresh, the builder offers a low-cost way to get your business online (and in style) without hiring a developer or designer.
Ready to test it out? Set up your free site in just a few clicks.