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Website Builder 7 Help

Why has my website visitor traffic data dropped in Website Builder version 7

Being able to monitor your website visitor traffic is important, which is why we’re always looking for ways to improve your traffic data. Starting January 2022, the updates we’re making might impact the way your traffic looks.

What’s changing about my traffic data?

When site owners are making decisions about their site, they need data about real people visiting their site.

  • The current website visitor traffic report is all traffic, including a combination of real people and bots.
  • The new website visitor traffic report will filter out the bots so you only see visits by real people.

Because the new website visitor traffic report doesn’t include bot traffic, your new traffic data may look smaller than it did before.

What’s a bot?

A bot, or web robot or Internet bot, is a script that runs automated tasks over the internet. For example, bots regularly check your site for new or updated content for search engine results pages. That’s great for getting your website found, but not so useful in measuring the number of people visiting your site.

What will happen to my report?

Your report will still look exactly the same.

All your website visitor traffic data, past to future, will be updated with the new data format. That way, you can more accurately compare traffic from this month to traffic this same time last year.

You won’t be able to access your old website visitor traffic data after we implement the new data format. All the report data will be updated at the same time.

What if I want to know previous website visitor traffic data?

If you need to be able to reference previous website visitor traffic data, you’ll need to save the data yourself. You can take screenshots, write down a list, or make your own spreadsheet. Choose the way that works best for you.

We recommend you save your data by December 31, 2021.

How will I know if I’m looking at new data or old data?

We’ll be implementing the new data sometime January 2022. When we have an exact date, we’ll add it to your website visitor traffic report screen.